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Mar 263 min read

As March Madness unfolds, more brands look to get involved in NIL deals

March Madness only began a few days ago and the NCAA basketball tournament is already racking up record-high viewership. Now, more brands...

Mar 222 min read

March Madness: Here Are The Biggest NIL Deals In College Basketball

With 64 teams squaring off to compete in the NCAA’s March Madness this week, a growing list of players will rake in massive sums of money...

Mar 191 min read

Caleb Love, Hunter Dickinson, More Players Get NIL Deals with Kim Kardashian's SKIMS

Kim Kardashian announced NIL deals between her clothing company SKIMS and six men's basketball stars ahead of the 2024 NCAA tournament....

Mar 144 min read

The four phases of NIL: Predictions based on trends

The evolution of NIL over time and how it is expected to change in the future can be broken down into four distinct phases -- NIL 1.0,...

Mar 121 min read

NCAA to have an NIL tournament with up to $2 million in prize money

The introduction of the Name, Image, Likeness (NIL) reform brought sweeping changes to the NCAA. It's about to take on another level. A...

Mar 86 min read

NIL Deals: Breaking Down the Financial Basics for Collegiate Athletes

Collegiate athletes have had since June 2021 to familiarize themselves with the legislation that surrounds sponsorship deals based on...